Who are we?
Our journey started in 2013 with the mission of disrupting a heating industry reliant on unsustainable energy, which didn’t reflect the global need for an ecological solution.
Five category leading ecommerce stores and two innovative brands with products being manufactured across three continents later – Ignition has helped over 150,000 homeowners and businesses make the change from outmoded, inefficient heating to a more sustainable solution. Simply put, we design products that our customers want and the planet needs. We’re changing the narrative.
Set in the heart of the North Yorkshire countryside, our office buzzes with creativity and is full of curious minds, innovative thinkers, go getters and customer champions. We listen, we adapt. We take things apart and put them back together in a way that our customers tell us they should be – our products and our ecommerce stores, were all built in this way.
Our hardworking, innovative team are at the centre of our growth and success. We invest in them, recognise them, stretch them, reward them, and help them flourish within a development culture that values progress, learning and individual success. We are proud to provide the tools and environment to support professional growth and encourage each member of the team to push their own creativity and progression.
The opportunity
We’re seeking a Senior Marketing Executive to join our dynamic team in Knaresborough and help drive our growth to new heights! As a market leader in the electric heating industry, we’re looking for someone who shares our passion for innovation and creativity to help take our marketing efforts to the next level.
As a Senior Marketing Executive, you’ll be reporting to the Brand Manager and working closely with our in-house Marketing department comprising of Graphic Designers, Web Developers, Digital Marketers, and Content Writers. You’ll be an integral part of our team, helping to deliver engaging content and maintain brand integrity at every touchpoint. With this exciting role, you’ll have the opportunity to develop your skills and experience in a friendly and rewarding environment.
What you’ll be doing
- Contribute to the development and execution of the Sales and Marketing Strategy
- Monitor competitor activity and create campaigns to optimise competitive positioning.
- Implement innovative marketing campaigns to drive customer acquisition at scale.
- Write marketing content and work with copywriters to create compelling copy.
- Involvement in the creation and implementation of CRM strategies across our various e-commerce websites.
- Develop in-depth industry knowledge through competitor and consumer insights.
- Manage the production of on and offline marketing campaigns, including blogs, brochures, ads, leaflets, and trade show collateral.
- Act as a confident presenter, advising on best practices and the latest trends in brand marketing.
- Measure and report on marketing campaign effectiveness using various marketing platforms.
- Ideate and execute creative social media campaigns to engage our audience and promote our brands and products, constantly seeking unique ways to stand out and captivate the target market.
What you’ll bring
- Strong analytical skills to gather and analyse data to understand customer behaviour and tailor business campaigns.
- Understanding of how to use promotional incentives to drive cross-sell and CLV.
- Excellent writing skills to create effective marketing collateral.
- Ongoing reporting and analysis to ensure activity aligns with KPIs and budgets.
- Strong commercial awareness.
- Keen enthusiasm and positive attitude.
- Able to bring key initiative and ideas to the team with confidence.
Whilst not essential, it would be nice if you also have…
- Proactive in developing and executing strategy.
- Competent marketer who takes ownership for delivering results.
- Natural problem-solver who looks for solutions, not obstacles.
- Highly experienced content creator who knows how to gauge successful activities.
What you’ll get
- Competitive salary
- 23 days holiday plus bank holidays
- Hybrid working option – 3 x days in the office, 2 x days remote (once probation period completed)
- 1 month fully paid sabbatical after each 5 year’s continuous service
- Great development opportunities
- Perkbox subscription – access to free weekly perks, discounts, Boxx fitness app and wellness hub
- Enhanced maternity and paternity pay after 2 years continuous service
- Team bonding and social activities
- Free Food Fridays (Fish and Chips and Pizza are regularly on the menu!)
- Great office facilities including bar, Netflix, pool table, retro arcade game and table football
- Health Cashback Scheme
- Annual Volunteering Day
- An idyllic location away from the hustle and bustle, but just 5 mins from historic town centre
Location
This role offers hybrid working, allowing an optional 60/40 split pattern between the office and home. You will have the option to work 2 days at home per week between Tuesday-Thursday. Monday and Friday are our set office days, allowing for collaboration, training, networking…and enjoying our free lunch together at the end of the week, of course.
Our office is located in a remote part of Knaresborough, with minimum transport links (although the views are incredible!) so you will need access to your own transport three days per week.
What are you waiting for?
Apply now to start your journey with us and be part of something exciting. We can’t wait to hear from you and the contribution you can make.
If you want to be part of a dynamic, entrepreneurial, people focused business that does things a little differently, then this could be the opportunity for you. We invite you to become the best you, with us, today.